Marcel Baer - Art Direction & Design

 

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Women'secret, W'shape

Women'secret, W'shapeWomen'secret, W'shapeWomen'secret, W'shape

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Women'secret, part of Grupo Cortefiel, is a fashion brand specializing in
lingerie, swimwear and sleepwear.
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The w'shape collection are garments that are designed to reshape
the body. They are presented in a covetable and very thin presentation
case that reflect their flattening characteristics. The logotype is
a customized font inspired by the curves of the body. Agency: Base

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